Work from home India » Women At Work

Microsoft Office for Mac Sees Major Price Cuts: Fear of Google?

admin — Tue, 03 Aug 2010 12:33:47 +0000

As is traditional, Microsoft ‘s latest version of its hugely successful Office productivity suite hit the Mac platform a year after it hit Microsoft’s own Windows. But Mac users get a bonus Windows users don’t: a huge price cut.

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Microsoft Office for Mac Sees Major Price Cuts: Fear of Google?

Connecticut AG Investigating Anti-Competitive E-Book Pricing at Amazon, Apple

admin — Tue, 03 Aug 2010 06:50:28 +0000

A short article published by the AP today notes that Connecticut Attorney General Richard Blumenthal is investigating Amazon and Apple for possible anti-competitive measures taken to restrict the e-book market. Blumenthal notes that Amazon and Apple have “most favored nation” (MFN) agreements with the five major publishers, which aim to deter those publishers from giving discounts to other retailers

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Connecticut AG Investigating Anti-Competitive E-Book Pricing at Amazon, Apple

Android Outsells iPhone for the First Time

admin — Tue, 03 Aug 2010 06:00:44 +0000

As with all survey findings like this, my reporting will be in two parts: the findings themselves, and then the caveats. Those caveats are important and interesting, so don’t skip them–they color, and sometimes negate, the findings. Nielsen’s second-quarter statistics for smartphones are out, and of course it involves the quickly evolving and often bloody fight between Apple ‘s iPhone and the various phones using Google ‘s Android

New York Times iPad App Sells Its Soul to Other Papers

admin — Tue, 03 Aug 2010 03:36:29 +0000

The New York Times’ offering the engine behind its own iPad app proves it thinks the future of news publishing is on tablets. The code is called the Press Engine, and it could, just possibly, turn into a powerful tool for transforming the newspaper business. The Press Engine exists because other publishers, like the Dallas Morning News, approached the New York paper and requested access to the code it used to build its iPad and iPhone apps–so taken were they by the design.

Tax Cheats Beware: The Government Will Find You

admin — Tue, 03 Aug 2010 03:35:10 +0000

Those who owe back taxes better pay up, or Pennsylvania’s department of revenue will hunt you down, Jack Bauer-style. That’s the scare tactic used in a recent series of Big Brother-like ads, which showed a satellite zeroing in on a tax cheat’s home. “Your name is Tom,” bleeps a robotic-voice, as the Google Earth-esque graphics zoom toward its target

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Tax Cheats Beware: The Government Will Find You

Ronald Reagan’s Son Launches @Reagan Email Alternative to Lefty Gmail, AOL, Hotmail

admin — Tue, 03 Aug 2010 03:28:36 +0000

“Mr. Gorbachev, tear down this wall!” Ronald Reagan’s famous challenge to the Russian leader became a rallying-cry to end the Cold War. Now, decades later, Reagan’s son is taking up the torch, albeit for a more important cause: ending the left-wing’s dominance of email service providers

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Ronald Reagan’s Son Launches @Reagan Email Alternative to Lefty Gmail, AOL, Hotmail

Pepsi Refresh Project’s "Do Good For the Gulf" Campaign Takes Off

admin — Tue, 03 Aug 2010 02:58:53 +0000

If we’re lucky, the BP Gulf disaster could soon be over (at least the oil gushing part of it), but the damaged local communities will need help for a long time to come. That’s where the Pepsi Refresh Project’s ” Do Good for the Gulf ” initiative comes in.

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Pepsi Refresh Project’s "Do Good For the Gulf" Campaign Takes Off

Cause Marketing Gets a Lift From "Superman," OfficeMax

admin — Tue, 03 Aug 2010 02:26:04 +0000

It’s a bird! It’s a plane! It’s a joint venture between Participant Media and one of the country’s biggest office supply retailers! Cause marketing has a history that is near and dear to my heart, from YouthAIDS’ partnership with footwear company Aldo and major celebrities like rapper Ludacris and pop singer Avril Lavigne to MTV’s partnership with the Kaiser Family Foundation to promote young adult health in marginalized communities. A consistent player in this scene is Participant Media , a production company started by Jeff Skoll that produces socially relevant films with an agenda to create sustained social change. Participant’s latest partnership reveals the far-reaching scope of cause marketing and CSR campaigns, as none other than OfficeMax has announced that it will donate school supplies to over 1,000 teachers when 40,000 people pledge to watch Participant’s latest film, Waiting for “Superman,” about the distraught public school system in the United States.

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Cause Marketing Gets a Lift From "Superman," OfficeMax

Adidas’ miCoach Personal Trainer iPhone App Is a Freeware Nike+ Rival

admin — Tue, 03 Aug 2010 02:24:30 +0000

When Nike teamed with Apple several years ago for a fitness device that measures and records your pace and distance while running, it changed the workout world. Called Nike+, the small sensor could fit in your shoe, and sync with an iPod or iPhone to track your jogging data. It retailed for $29.

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Adidas’ miCoach Personal Trainer iPhone App Is a Freeware Nike+ Rival

Al Hammond Shares the Latest in Bottom-of-the-Pyramid Innovations

admin — Tue, 03 Aug 2010 02:24:14 +0000

Hammond says some cutting-edge researchers afraid to “make a technology decision.” Al Hammond belongs in the same category with CK Prahalad and Stuart Hart as some of the world’s pioneering bottom-of-the-pyramid researchers and strategists, and Hammond has specifically targeted rural connectivity and health care. From the World Resources Institute, where he authored the pivotal research report, The Next 4 Billion , to Ashoka, where he forges links between private companies and citizen sector organizations, whatever Hammond is working on at the moment is something you know you need to keep your eye on

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Al Hammond Shares the Latest in Bottom-of-the-Pyramid Innovations